Insights

Today’s announcements at Microsoft Ignite push Copilot from “smart assistant” to an operating layer for how work actually gets done. Microsoft introduced Work IQ, Agent 365, dedicated Office app agents, new Outlook voice and scheduling, expanded Copilot voice, Sora 2 for enterprise video, and an autonomous Sales Development Agent—with a pragmatic model and content strategy to match. Here’s what matters, why it’s different, and how to act this quarter.

The Synozur AI Maturity Model, unveiled at Microsoft’s Times Square Experience Center during Experts Live USA, empowers organizations to align AI with strategy, enhance governance, and accelerate team upskilling. Access the free, instant PDF for actionable insights and guidance to drive your AI transformation journey—no login required.

Agentic AI holds immense promise but carries risks, echoing past tech revolutions like the telegraph, Internet, and social media. Its impact—positive or negative—hinges on our approach to design, governance, and ethics. Learning from history, we must shape AI with care, balancing innovation and responsibility.