Terms of Service

The Synozur Alliance LLC · Effective Date: May 25, 2026 · Last Modified: August 31, 2026

1. Welcome to Synozur

We're glad you're here. At Synozur, we believe in clarity and transparency. These Terms of Service (“Terms”) govern your access to and use of Synozur’s website (www.synozur.com), free public tools (such as Orion), commercial software subscriptions (such as Vega and Orbit), and related services (collectively, the “Services”). By accessing or using our Services, you agree to be bound by these Terms.

Synozur, inspired by the ancient Greek term for the North Star, is dedicated to guiding organizations through transformation with empathy and precision. Our mission is to make the desirable achievable. These Terms reflect our commitment to building trust through genuine care and partnership.

2. Acceptance of Terms

By accessing, browsing, or using any of our Services—whether free or paid—you acknowledge that you have read, understood, and agree to be bound by these Terms, as well as our Privacy Policy. If you do not agree to these Terms, please do not use our Services. If you are using our Services on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms.

3. Free Public Tools (Including Orion)

Synozur offers certain tools and resources at no cost to the public, including Orion, our AI-powered transformation assessment tool. Free public tools are provided on an “as is” and “as available” basis. We cannot guarantee continuous, uninterrupted, or secure access; error-free operation; specific uptime or performance; or that use of a tool will meet your requirements. We may modify, suspend, disable, discontinue, or require commercial terms for any free tool at any time, with or without notice. Free tools are provided without warranties, and you use them entirely at your own risk.

4. Commercial and Paid Software Subscriptions (Including Vega)

Synozur offers commercial software subscriptions and paid services, including Orbit, our market analytics and GTM platform, Vega, our strategic operating system platform, advisory services, and other premium offerings. These services are governed by separate written agreements covering subscription terms, service levels, support, pricing, licenses, confidentiality, data protection, and any data processing addendum. If these Terms conflict with a separate written commercial agreement, the commercial agreement controls for the paid services covered by it.

Trial or pilot access is offered at Synozur's discretion and may be revoked, modified, limited, or terminated at any time. Trial features and terms may differ from paid subscriptions and do not guarantee conversion or ongoing availability. Changes to pricing, features, service levels, or other commercial terms will be communicated with reasonable advance notice where appropriate; new subscriptions are governed by the terms in effect when subscribed.

5. User Accounts and Registration

For Services requiring an account, you agree to provide accurate information, keep it current, protect your credentials, promptly report unauthorized access, accept responsibility for account activity, and not share access. We may suspend or terminate accounts that violate these Terms or remain inactive for extended periods. You may request cancellation by contacting contactus@synozur.com or using available account-management features. Synozur is not liable for suspension, termination, or cancellation made under these Terms or a separate written agreement.

6. Your Consent and Our Communications

By using our Services, providing contact information, or registering for a tool or resource, you consent to communications about product updates, marketing, educational content, surveys, advisory services, newsletters, technical support, account matters, and important Service notices. Communications may be sent by email, phone, SMS/text message where provided, or other electronic means.

You may opt out of marketing communications by using an unsubscribe link, contacting us, or updating your preferences. Transactional and service-related communications may continue. We will honor opt-out requests within a reasonable timeframe, typically within 10 business days. Our Privacy Policy explains how information is collected, used, shared, protected, and retained.

We do not disclose personally identifiable data without consent except as described in our Privacy Policy. We may conduct anonymized research using aggregated data to identify generalized trends; such research will not expose individual identities or sensitive information.

7. Intellectual Property Rights

All content, software, tools, designs, graphics, text, code, trademarks, service marks, and other materials available through the Services are owned by or licensed to Synozur and protected by intellectual property laws. Subject to these Terms, Synozur grants a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to use the Services for their intended purposes. You may not copy, modify, distribute, publicly display, scrape, reverse engineer, or remove proprietary notices without permission.

8. Your Responsibilities and Prohibited Conduct

You must use the Services lawfully, provide truthful information, comply with applicable laws, and respect Synozur's and others' rights. You may not interfere with or overload the Services, seek unauthorized access, transmit malware, harass others, commit fraud, scrape or data mine without permission, publish unlawful or infringing content, violate connected platforms' policies, impersonate others, probe or breach security, derive source code or underlying models and methods, use credential-stuffing or cracking tools, process personal information without required authority, or commercially exploit the Services without written authorization.

9. Content You Publish Through the Services

Some Services, including Orbit, allow you to author, schedule, and publish content to connected channels such as LinkedIn, X, Facebook, Instagram, and Bluesky. You retain ownership of content you create, upload, or publish. You grant Synozur a limited license to host, store, process, display, and transmit it only as needed to operate the Services.

You represent that you have the rights and permissions for Your Content, that it does not infringe others' rights, that it complies with applicable law and connected-platform terms, and that you are authorized to act for connected organizations and accounts. You may disconnect an account at any time; disconnection removes Synozur's stored credentials but does not unpublish content already posted.

9.4 Sensitive Materials and Secure Submission

Do not submit confidential, sensitive, regulated, privileged, financial, health, payment card, or highly restricted information unless the applicable Service is expressly designed and authorized for it and you use the secure submission method provided. Email is not a secure method for transmitting sensitive information. Contact Synozur for secure-transfer instructions when needed.

9.5 Enforcement

Synozur may review, remove, or refuse to publish content that we believe in good faith violates these Terms, applicable law, or a connected platform's policies. We may suspend access or integrations if use causes or may cause platform warnings, restrictions, suspension, or enforcement against Synozur.

10. Third-Party Services and Links

Our Services may link to or integrate with third-party services such as Microsoft 365, SharePoint, and social platforms. Those services remain subject to their own terms and privacy policies. Synozur acts within the permissions you grant and is not responsible for third-party content, policies, API changes, scope availability, or service interruptions.

11. Limitation of Liability

To the maximum extent permitted by law, Synozur and its affiliates, officers, directors, employees, agents, and licensors will not be liable for damages arising from free public tools. Total liability for claims related to free public tools will not exceed ten dollars ($10.00 USD). Liability for paid services is governed by the applicable commercial agreement; absent such terms, these limitations apply. Some jurisdictions do not allow these limitations.

12. Disclaimer of Warranties

Except as expressly provided in a separate commercial agreement, the Services are provided “as is” and “as available” without warranties. Synozur disclaims warranties of merchantability, fitness for a particular purpose, title, and non-infringement, and does not warrant uninterrupted, secure, or error-free operation, accurate results, correction of defects, or that the Services will meet your expectations. You use the Services at your own risk.

13. Indemnification

You agree to defend, indemnify, and hold harmless Synozur, its affiliates, and their representatives from claims, liabilities, damages, losses, costs, and reasonable attorneys' fees arising from your use or misuse of the Services, violation of these Terms or law, violation of another party's rights, Your Content, or breach of your representations and warranties.

14. Termination

We may suspend or terminate access to the Services in whole or in part at any time, with or without notice, if we believe you violated these Terms, created risk, or used the Services unlawfully, harmfully, inappropriately, or inconsistently with their intended operation. You may stop using the Services or request account termination. Commercial termination is governed by the applicable commercial agreement.

Upon termination, your right to use the Services ceases, we may delete your account and associated data, and surviving provisions remain in effect. We may investigate suspected violations, security incidents, or misuse and cooperate with law enforcement, regulators, affected platforms, service providers, and other appropriate parties.

15. Changes to These Terms

We may modify these Terms, update the Effective Date, post revised Terms at www.synozur.com, and notify users of material changes by email or website notice. Continued use after the effective date constitutes acceptance.

16. Governing Law and Jurisdiction

These Terms are governed by Washington law. Legal actions related to these Terms or the Services must be brought exclusively in state or federal courts located in Snohomish County, Washington, and you consent to that jurisdiction and venue.

17. Dispute Resolution and Arbitration

For disputes valued below $10,000, the parties will first attempt in good faith to resolve the matter through informal negotiation. If unresolved after 30 days, either party may pursue the matter in the courts described in Section 16. Either party may seek injunctive or other equitable relief to prevent irreparable harm.

18. Additional Terms

These Terms, the Privacy Policy, and any separate written commercial agreement are the entire agreement. No waiver is continuing, invalid provisions will be modified to the minimum extent necessary, you may not assign these Terms without consent, Synozur may assign them without restriction, and Synozur is not liable for delays caused by events outside its reasonable control.

19. Contact Information

The Synozur Alliance LLC, 13300 Bothell-Everett Highway, Suite 303, Mill Creek, WA 98012, United States. Email: contactus@synozur.com. Website: https://www.synozur.com. Privacy Policy: https://www.synozur.com/privacy.